HIP-HOP TITAN BUSTA RHYMES IS BACK WITH NEW SINGLE “BEACH BALL” FEATURING BIA

 

HIP-HOP TITAN BUSTA RHYMES IS BACK WITH NEW SINGLE “BEACH BALL” FEATURING BIA OUT NOW! 

 

MORE MUSIC COMING SOON! 

 

(June 23, 2023 ) – Igniting what promises to be a monumental and massive era, 12-time GRAMMY® Award nominee and one of the most influential rappers of all-time Busta Rhymes returns with a brand new single entitled “BEACH BALL” [feat. BIA] via The Conglomerate ENT. / Epic Records today. Listen HERE and watch HERE.  

 

With a soundscape helmed by lauded producer Hitmaka, a thick bassline thumps in the background as BIA sets the scene with an attitude-laden verse. Busta leans into the pocket with charisma and confidence, countering with hyper quotable bars punctuated by his signature punchlines. Their call-and-response culminates on a raunchy, raw, and raucous refrain. “BEACH BALL” bridges eras and styles as a downright dynamic summer anthem. The accompanying visual finds BIA and Busta on the beach as life literally passes by behind them—in addition to cameos from friends such as DJ Khaled, Rick Ross, CJ, El Alfa, and more! It perfectly captures the energy of the song. 

 

Most importantly, it heralds the arrival of his tenth full-length LP and The Conglomerate ENT. /Epic Records debut album due out this year. The album follows up 2020’s Extinction Level Event 2: The Wrath of God, which crashed the Billboard 200 at #7. 

 

This weekend, Busta will be honored with the BET Icon/ Lifetime Achievement Award at the BET Awards on Sunday June 25 in Los Angeles. Additionally, he will take the stage for what promises to be an unforgettable performance. 

 

Busta Rhymes is back and bigger, bolder, and better than ever! 

 

ABOUT BUSTA RHYMES: 

Busta Rhymes persists and perseveres as one of the most indomitable, impactful, and influential rappers in history. His patented tongue-twisting flow and lyrical fireworks changed the artform itself, flooding the culture with a dose of speed and begging it to maintain pace. To date, he has garnered a staggering 12 GRAMMY® Award nominations, sold over 10 million albums worldwide, and delivered seven Top 10 debuts on the Billboard 200. Dubbed “the greatest performer of all time” by JAY-Z and “the James Brown of hip-hop” by Phife Dawg, he notably made it from the humblest of beginnings in East Flatbush Brooklyn, all the way to the White House visiting with President Barack Obama. In retrospect, Pitchfork hailed the seminal When Disaster Strikes… as “the turning point, the moment Busta Rhymes became the Joker of the deck that got to stay in the game.” He is a rare force of nature who started off with Leaders of the New School and has collaborated with everyone from Dr. Dre, Janet Jackson, Kendrick Lamar, Eminem, Missy Elliott, Snoop Dogg, Mary J. Blige and Mariah Carey to Dave Chappelle, Ozzy Osbourne, and Chris Rock. Esteemed outlets such as Billboard, Vibe and The Source placed him on their list of the Top 50 MCs of All Time while MTV has called him “one of hip-hop’s greatest visual artists.” BET Jams crowned Busta’s “Put Your Hands Where My Eyes Can See” as the “Greatest Hip-Hop Video of All-Time.” As an accomplished actor, Busta’s diverse career filmography spans the acclaimed “Higher Learning,” “Narc,” and “Finding Forrester.” His animated hits include The Rugrats Movie, and blockbusters such as Shaft and Halloween: Resurrection. Busta now launches the next phase with brand new music Executive Produced by himself along with Pharrell, Timbaland and Swizz Beatz, via Busta’s own label The Conglomerate ENT. distributed by Epic Records for the summer of 2023. He is also the 2023 BET Icon/Lifetime Achievement Award recipient. The game is still just trying to catch up to this Icon.