Press Release

12AM DELIVERS “SHOWGIRLS” WITH MEGASTARS TYLA YAWEH & PRESSA

MELODIC R&B ARTIST 12AM TEAMS UP WITH MEGASTARS TYLA YAWEH & PRESSA TO DELIVER FANS

“SHOWGIRLS”

12am Showgirls 

“12AM has an innate ability to draft big choruses which is why more and more artists are tapping in to use his melodic talents.” — LYRICAL LEMONADE

“It seems like everyone is trying to glorify the turn up right now; and 12AM definitely does that.” — HIP HOP

CANADA

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February 4, 2022 (Toronto, ON) – Bursting into 2022 with a BANG, melodic R&B artist 12AM teams up with megastars Tyla Yaweh and Pressa to deliver fans a certified classic…. “Showgirls.” The single serves as a follow up to 12AM’s EP After Midnight, which earned huge success including over 2M YouTube views of “voices” and over 7M streams. “Showgirls” adds to 12AM’s impressive list of collaborators which includes 24kGoldn, Iann Dior, Jez Dior, Trevor Daniel, among others. Now sitting on top of over 26M total streams, 12AM’s accolades are only rising, including notable appearances on Spotify’s coveted New Music Friday and tear drop playlists, as well as Post Malone’s posty’s playlist.

“Showgirls,” spotlights the trio’s ability to ride heavy melody R&B tone and rhythm. When speaking on how “Showgirls” came together 12AM said, “we made ‘Showgirls’ at Tyla’s crib one night when we had bunch of people over. Everyone there was going crazy for it, and it was that moment we knew we had something special. Then one night I got in the studio with Pressa and after hearing the track he wanted on it right away, it just came together perfect.” 12AM went to socials to tease the official video for “Showgirls” shot in Los Angeles in late 2021, the video features the trio in a cinematic experience, and is set for release in the coming weeks.

 

12AM

LA-by-way-of-Toronto, Matthew Dubois better known as 12AM is an emerging rhythmic pop singer stemming from the ever-expanding Canadian music scene. Earning love from streaming platforms and radio alike, 12AM’s releases have landed consistent debuts on New Music Playlists in the US & Canada, garnering early support in rotation on Apple Music 1 Radio which led to premieres with Travis Mills for “love dies” & “come over.” Boasting over 26M artist streams 12AM closed off 2021 making waves with the release of his EP “After Midnight” which included notable tracks such as “voices” which has garnered over 7M streams and 1.9M views on the official music video as well as “come over” earning over 4M streams on Spotify alone.

With more music constantly on the horizon, the future looks incredibly bright and 12AM’s repertoire is only at its inception. Prolific in his dexterity, 12AM is consistently writing for other artists as well as himself.  He can be seen frequently working with Elijah Woods and Omer Fedi (Kid Laroi “Without You, ”24kGoldn & Iann Dior “Mood,” and Lil Nas X “Montero”). Touring accolades include shows with Internet Money, Iann Dior, Jez Dior, 24kGoldn, Jutes, Trevor Daniel, and Souly Had. No stranger to media coverage and acclaim from tastemakers, praise has rolled in from industry key players such as Complex, Elevator Mag, idolator, Lyrical Lemonade, and Noisey.

 

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